Volumizing Complex PF uses a three-pronged approach
to maximizing volume and curl retention. Plant-derived amino acids, a
phosphated fluorinated polymer and date fruit are combined to provide a
Rice amino acids provide a
very low odor, low color-conditioning additive. Amino acids have been shown to
improve the strength of hair, particularly hair that has been chemically
treated. The general theory is that the amino acid penetrates into the hair
shaft to provide moisture and add to the structural integrity of the hair. More
over and perhaps most importantly amino acids produce a benefit, which is
directly perceivable to the consumer through their sense of touch.
The date fruit itself is rich
in simple carbohydrates (invert sugar1 and fructose), comprising up to 70% of the
fruit. The remainder of the fruit is rich in organic acids (primarily lactic
acid), folic and ascorbic acids, iron, potassium, calcium, magnesium, sulfur,
copper, phosphorus, thiamine, riboflavin, and biotin. On the hair, the organic
acids of the biofermented date fruit extract will help to smooth and shrink the
cuticle, while the carbohydrates increase the thickness.
A variety of work has been
done with regard to the benefit of fluorinated material in hair care. Generally
at high use levels fluorinated materials tend to weigh down the hair. However
at low levels fluorinated materials can change the surface energy of polymers
to bind the hair at distinct intersections. Which in turn sizably improves the
polymers ability to produce a bouncy curl and increase volume in hair.
Volumizing Complex PF may increase both the
flexibility of the hair as well as perceived smoothness.
Application: Hair Thickening, Increase Hair Volume, Curl Retention