ProCutiGen® Bond
ProCutiGen® Bond is an incredible scientific breakthrough that is slated to shake the foundations of how we consider preventative hair care – repair beyond the bond.
ProCutiGen® Bond prevents the chemical damage that breaks the protein bonds of your hair, making it porous, weakened and more prone to breakage. Rather than focusing on repairing broken bonds that occur during chemical stress, ProCutiGen® Bond consists of bivalent cationic peptides that create a de novo cuticle on the hair to prevent damage from happening in the first place.
Cuticle preservation is essential to prevent hair damage. The cuticle is the outermost layer of the hair, composed of overlapping cells that shield the cortex, while holding moisture and protecting hair from the environment. Damage to the cuticle compromises the structural integrity of the hair shaft, making hair prone to breakage. Utilizing the concept of synthetic biology, ProCutiGen® Bond is a bivalent cationic lipopeptide that self-assembles into a neo-cuticle on the hair. The formation of this biomimetic cuticle offers protection from harsh chemical treatments to promote healthy hair.
SCIENCE
Damage that occurs to hair after chemical treatment is a result of the structural integrity of the cuticle being compromised. When the structure of the hair cuticle is degraded, hair is more susceptible to breakage. Hair needs a solid foundation to prevent damage, and the building block of hair is protein. Our hair is full of protein, which is necessary to strengthen and restore the hair fiber. “Chia” is the ancient Mayan word for “strength” and chia seeds are a nutritional powerhouse composed of 23% protein, which can help restore the strength of the hair. ProCutiGen® Bond is a lipopeptide derived from chia protein, harnessing the natural strength of the seed for hair protection.
The bivalent cation of ProCutiGen® Bond is the anchor to secure the neo-cuticle, as hair is naturally anionic. The specific amino acid composition, the structural material of the anchor, allows these properties which differentiate the bio-films formed by the ProCutiGen® line. Film-forming properties are a popular claim in hair care, however this is boring and usually misleading. A film can loosely be defined as a thin layer of something, by that definition, water on the skin is a film. A bio-film is of much more interest; a polymeric chain forming a conglomeration of proteins, amino acids and polysaccharides that creates a complex, supporting, interwoven matrix on the hair cuticle. A major benefit of the bio-film is its action as a scaffolding rather than a true barrier. Able to support and protect hair, this scaffolding allows small molecules, like those in harsh chemical treatments, in via its semi-permeable facade. It is this bio-film and its semi-permeable membrane that promotes the exhibition of properties such as moisturization, pH balance, barrier protection, and additionally, protection from hair weakening after exposure to chemical processes.
BENEFITS
Bond repair is so last year. ProCutiGen® Bond utilizes the concept of synthetic biology to self-assemble into a biomimetic neocuticle on the hair. The formation of this biomimetic cuticle helps to retain style while offering protection from chemical damage to promote healthy hair. ProCutiGen® Bond offers protection from harsh chemical treatments to promote healthy cuticles and is an ideal ingredient for use in a wide range of hair care applications. Incorporate ProCutiGen® Bond into pre-treatment, during treatment, and post treatment applications to offer revolutionary ProBonding protection!
INCI Nomenclature: Salvia Hispanica Seed Extract
Appearance: Clear to Slight Hazy Liquid
Solubility: Water Soluble
Suggested Use Levels: 1-10%
Storage: Protected from direct light and humidity at a temperature of 50°-77°F (10°-25°C)
Shelf life: 12 months, properly stored, in sealed container.
This product should be added to a formulation at the recommended usage rate.
All products sold are cosmetic grade; External Use Only; Cosmetic & Personal Care Formulations Only.
Our products are for cosmetic and personal care formulations only; External Use Only. We recommend working with a chemist or a formulator if you’re not advanced in formulating.
Statements contained herein have not been evaluated by the Food and Drug Administration. These products are not intended to diagnose, treat and cure, or prevent disease.
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